Selected Works
A rare opportunity to re-make a major CPG brand for the modern era, driving a big time boost in sales. Challenge: Yogurt for breakfast is old news, and sales of this morning favorite were falling ...

Dannon Oikos

Turning every moment into an opportunity to play. Challenge: Everybody plays mobile games. Nobody talks about them. Insight: Mobile games from Google Play can make everything more fun. Even ...

Google Play Experiential: Play to Pay

A transmedia activation to bring Steven Spielberg's sci-fi blockbuster into the real world. Challenge: Use the Google Play ecosystem to promote the film adaptation of Ready Player ...

Ready Player One

Introducing Ken Burns' important new film to a wider audience. Challenge: This fascinatingly complete Vietnam War documentary is a tough sell for the internet generation, clocking in at 18 ...

Ken Burns: The Vietnam War

It's easy to upvote, like, or share online. Voting in real life requires a little extra effort. We worked with YouTube to create a national effort to get the Online generation to sign off and Vote ...

YouTube: Vote IRL

As the culture of advertising evolves, alcohol brands are taking on new roles: as advocates for craftsmanship, innovation, and togetherness. The following spots and campaigns show off some of ...

Spirits Brands

Challenge: Since the dawn of advertising, cleaning products were marketed exclusively to women... Insight: ...ignoring the tens of millions of men who buy their own supplies and clean up their ...

Hero Clean

A last-ditch drive to get more young Americans signed up for the Affordable Care Act. Challenge: The Affordable Care Act extended coverage to tens of millions of Americans, but the younger ...

The White House: Youth Enrollment Day

A web series for MTV where up and coming comedians and a few soon-t0-be stars re-enact the stories behind their favorite material, combined with man-on-the-street interviews with locals. Staring ...

MTV: Inside Joke

Challenge:  Customer service is vital part of Verizon's business, but a serious resource drain and serious source of frustration. Insight: When it comes to tech support, an increasing number of ...

Verizon FiOS: Quick Guides

In an age where most things have gone digital, a mechanical watch is a rare holdout. No batteries. No circuit boards. A delicate balance of gears, springs, and weights makes it tick. And it's one of ...

Martenero

YouTube Rewind is an annual video recap of the best, biggest, and most memorable YouTube moments of the year. A collection of famous YouTube creators from all over the world comes together for a ...

YouTube Rewind

A site to hold the collected works of Ken Burns, showing the links between past and present. Challenge: Create a site to hold, and add new relevance to the documentary films of Ken ...

Unum by Ken Burns

A series of commissioned and spec spots for Chevy, which aired in the US. Challenge: Do more with less, and find new ways to bring the "Chevy Runs Deep" platform to life. Insight: Chevy runs deep ...

Chevy

Challenge: Bakers are big time butter users, and we wanted them to reach for Organic Valley first. Insight: The holiday season is like the Super Bowl for bakers. How could we form a connection with ...

Organic Valley Butter

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