Ken Burns: The Vietnam War
Introducing Ken Burns’ important new film to a wider audience.
Challenge: This fascinatingly complete Vietnam War documentary is a tough sell for the internet generation, clocking in at 18 hours.
Insight: The effects of the Vietnam War still live on in politics, culture, and international relations.
Idea: A series of social activations to show a new generation their personal connection to the conflict, all connecting to clips from the film.
Echoes of Vietnam was a Spotify collaboration that tapped some of the planets biggest artists to cover songs of the Era.
We also partnered with USA Today to creative a digital simulation of the Vietnam Draft.
Role: Creative Director
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